7 Topics
5 Days
35 Sessions
Programme Overview
Training Description
• HR directors and managers
• Compensation and benefits professionals
• People analytics specialists
• Talent management and development leaders
• Organizational development specialists
• HR business partners
• Senior executives and operations managers
• Project managers
• Anyone responsible for designing employee incentives or programs
• Business consultants specializing in organizational behavior
Session Objectives
- Understand the foundational concepts of behavioral economics.
- Master a framework for applying behavioral insights to HR challenges.
- Identify and mitigate common cognitive biases in the workplace.
- Design effective incentives and rewards using non-monetary motivators.
- Create "nudges" to drive positive employee behaviors.
About the Course
In a world where traditional motivators are no longer enough, a deep understanding of human behavior is the key to unlocking a truly engaged and high-performing workforce. This training course is meticulously designed to equip HR professionals and leaders with the strategic frameworks and practical tools from behavioral economics, enabling them to move beyond conventional incentives and design an environment where employees are intrinsically motivated to succeed. By mastering the science behind decision-making and human psychology, you can create more effective reward systems, foster a culture of well-being, and drive sustainable behavioral change. This program provides the essential blueprint for a new generation of HR leaders prepared to use insights from behavioral science to build a more productive and fulfilling workplace.
This comprehensive curriculum offers a practical deep dive into the application of behavioral economics to human resources, from understanding cognitive biases to designing nudges that promote desired behaviors. You will learn how to use these principles to enhance everything from talent acquisition and performance management to compensation and employee well-being. The course focuses on real-world case studies and interactive exercises, helping you to build the skills necessary to influence leadership decisions and prove the value of your behavioral insights. By the end of this program, you will not only be proficient in the principles of behavioral economics but also be prepared to champion an evidence-based approach to motivation and architect a future-ready, high-performing organization.
Curriculum & Topics
7 Topics | 35 Sessions
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Workshop 1.1:
The link between behavioral economics, psychology, and organizational behavior.
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Workshop 1.2:
The difference between traditional and behavioral economic models.
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Workshop 1.3:
Key concepts: rationality vs. irrationality, heuristics, and biases.
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Workshop 1.4:
The role of "nudge theory" in shaping employee decisions.
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Workshop 1.5:
Case studies of behavioral economics in action.
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Workshop 2.1:
Identifying common biases that impact hiring and performance reviews.
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Workshop 2.2:
The impact of confirmation bias and anchoring on decision-making.
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Workshop 2.3:
Understanding present bias and its effect on long-term goals.
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Workshop 2.4:
Strategies for debiasing hiring and promotion processes.
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Workshop 2.5:
The role of HR in creating systems that minimize bias.
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Workshop 3.1:
The principles of a nudge and how to design one effectively.
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Workshop 3.2:
Designing nudges to promote healthy behaviors and well-being.
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Workshop 3.3:
Using social proof and defaults to increase participation in programs.
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Workshop 3.4:
The importance of context and timing in a nudge campaign.
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Workshop 3.5:
Measuring the effectiveness of nudges through experimentation.
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Workshop 4.1:
Moving beyond traditional monetary incentives.
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Workshop 4.2:
The power of non-monetary rewards and recognition.
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Workshop 4.3:
Understanding loss aversion and its impact on performance.
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Workshop 4.4:
Designing fair and transparent compensation systems.
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Workshop 4.5:
The role of gamification in driving engagement.
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Workshop 5.1:
Applying behavioral insights to goal-setting and feedback.
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Workshop 5.2:
The importance of continuous feedback and timely recognition.
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Workshop 5.3:
Using commitment devices to help employees achieve their goals.
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Workshop 5.4:
The role of autonomy, mastery, and purpose in intrinsic motivation.
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Workshop 5.5:
Designing performance systems that minimize bias and maximize fairness.
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Workshop 6.1:
Using nudges to promote mental and physical well-being.
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Workshop 6.2:
The role of choice architecture in creating a healthy workplace.
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Workshop 6.3:
Understanding the impact of social norms on team culture.
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Workshop 6.4:
Applying behavioral science to foster diversity and inclusion.
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Workshop 6.5:
The importance of a culture that values experimentation and learning.
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Workshop 7.1:
Emerging trends in behavioral science and HR technology.
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Workshop 7.2:
The ethical implications of using nudges and behavioral insights.
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Workshop 7.3:
Building a sustainable and scalable framework for behavioral HR.
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Workshop 7.4:
The skills needed to be a successful behavioral HR leader.
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Workshop 7.5:
A personal action plan for leading with a behavioral mindset.
